April 09, 2014
Mobile is the fastest growing device for video, says a recent study published by online video ad company, Freewheel. In Q4 of 2013, video views on mobile devices were up 178% from the previous year. Video views were also up 136% on tablet devices. Read More
March 06, 2013
The combination of digital advertising and television commercials is particularly potent according to a recent report by the IAB and Nielsen research. Read More
March 04, 2013
According to a recent IAB Online Video Study conducted by the Nielsen Company, online video ads are higher impact than TV ads on all effectiveness metrics, including general recall, brand recall, message recall and ad likeability. Read More
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