Company News and Culture / December 20, 2013 / By Erin Martin

The Mix – Shauna Causey from Decide.com

This month, Shauna Causey, VP of Marketing at Decide.com, joined us at The Mix. Our CEO Jeff Lanctot and her covered topics ranging from how to create a personal brand, overcoming the fear of public speaking, creating an army of fans at Decide.com, changing the culture at Comcast and how to get involved at nonprofits.

Shauna Causey is the VP of Marketing at Decide.com which was recently bought by eBay. Prior to that, she worked with some of the country’s leading e-commerce and media companies including Nordstrom, Google, Comcast and The Mariners. She is very active in her community serving on the Board of Directors of three nonprofits and as a marketing advisor to three startups, the City of Seattle and King County on digital media and innovation initiatives.

Highlights from the interview with Shauna:
00:00   Introduction to Shauna Causey
02:00   How do you build a personal brand? What is the role of a personal brand as you develop in this social media world and career?
05:52   Are you intentional about how you strike the balance between personal and professional on Twitter?
07:40   Why did you start Tech Mavens?
11:30   Which challenges became milestones in your career?
16:39   How did you build a strong consumer brand in such a short amount of time at Decide.com?
20:22   What happened when Decide.com when you got bought by eBay?
22:06   How did you first get involved in nonprofits?
26:00   What recommendations do you have for people who want to get involved with nonprofits?
30:10   What’s the filter you go through before you send something out on Twitter?
32:30   How did you change the culture at Comcast to be more customer-centric?
38:00   What are your favorite social media channels?