Company News and Culture / April 30, 2013 / By Erin Martin

Salim Hemdani joins Mixpo as Vice President of Software Development

Mixpo is thrilled to welcome Salim Hemdani on board as Mixpo’s Vice President of Software Development. Salim brings over 15 years of experience in software development, digital marketing, and platform strategy and will be focused on driving innovative and market-driven solutions for Mixpo’s core software development initiatives.

“Video advertising is a rapidly growing market and I am very excited to be part of the growing Mixpo team,” says Salim. “I am a technologist at heart with a passion to drive business and I hope to be part of the Mixpo team that will take our products to the next level. Mixpo provides an easy, scalable and fast self-serve platform which builds cross-screen video experiences that grow our client’s businesses.”

CEO Anupam Gupta says, “Salim’s wealth of experience and industry knowledge will help drive innovation of our core software platform to make advanced technology simple and accessible to our customers and partners. Salim will play a key role in driving rich cross-screen solutions for agencies and publishers, based on the latest software technologies, digital experiences, and client needs.”

Before joining Mixpo, Salim was CTO of Avalara and spent over eight years developing and deploying cutting edge digital experiences at Razorfish. At Razorfish he drove innovative tech-driven marketing solutions for Fortune 500 brands, working with clients including Microsoft, AT&T, Nike, DELL, Nintendo, Best Buy, MillerCoors, Costco and Levi. Salim managed the Creative, UX, Delivery and Technology disciplines for the Microsoft business and also acted as executive sponsor for all digital experiences executed by his team. He holds an Executive MBA from the University of Washington Foster School of Business and a Bachelor of Engineering degree from the Visvesvaraya National Institute of Technology in India.