Company News and Culture / June 20, 2013 / By Erin Martin
Mixpo Presents at IAB AfterFronts: Cross-Screen Conference in New York
Last week Mixpo had the opportunity to present to a sold-out audience at the IAB Cross-Screen Content & Consumers Conference on June 10th in New York City. As the conference name alludes, the day was focused on how marketers can deliver quality content on whatever platform consumers want to view it, and deliver it seamlessly.
Our own VP of Product Marketing, Walter Harp, delivered the first Fast Break session. He talked through key findings of the Mixpo Master Multiscreen Video Advertising study, which assessed the multiscreen challenges of over three hundred industry professionals at agencies and media companies.
Here is a video of Walt’s 10 minute Multiscreen Marketing Presentation: